Brand identity and website design for a campervan hire business.
Designed a brand identity and website for Wilding Away, a new start up campervan hire business. The inspiration behind the brand is romantic and dreamy, a sense of reconnecting with nature in an adventurous hipster way ‘camping without compromise’, hence the green, browns and earthy colours that were used combined with a flowing and free type face for the logo.
Brand Identity
The inspiration behind the brand is romantic and dreamy, a sense of reconnecting with nature in an adventurous hipster way ‘camping without compromise’, hence the green, browns and earthy colours that were used combined with a flowing and free type face for the logo.
Brand Guidelines
Designed a series of band guidelines consisting of the logo application, colour pallet, fonts and icons for Wilding Away. To ensure the branding elements were consistently applied across all printed and digital collateral both internally and externally.
